About the role#
The Marketing and Communications Specialist III provides supervision and leadership in the execution of marketing strategies and public relations campaigns for the college or division. This role manages the production of marketing and communications across various media in accordance with the unit's approved strategic marketing plan. The position is responsible for supporting strategic communications and engagement efforts, including the Wellness in the WEST program, to enhance the student and employee experience through effective storytelling and brand alignment.
What you'll do#
- Execute marketing strategy and campaigns to promote programs, services, and events.
- Create promotional communications across print, electronic, and social media platforms.
- Collaborate with subject-matter experts and stakeholders to assess project needs and establish timelines.
- Set goals and implement tracking to monitor campaign effectiveness and identify trends.
- Develop budgets, estimate project costs, and monitor spending.
- Oversee and direct the work of other marketing employees and students.
- Design and edit digital content, including graphics, photography, and multimedia products.
- Identify and update standard operating procedures for the unit.
- Ensure all materials comply with accessibility standards, confidentiality policies, and style guidelines.
What you'll need#
- Bachelor's degree, preferably in Business, Marketing, or a related field.
- At least 5 years of work-related experience.
- A valid driver's license with a motor vehicle record compliant with the University Vehicle Use Policy.
- A Master's degree in business, marketing, or a related field is desired.
- Five years of project management experience, preferably in marketing, education, wellness, or student engagement, is preferred.
- Ability to work collaboratively with diverse stakeholders and cross-functional teams.
- Understanding of student and employee engagement strategies and trends in higher education.
Location & details#
- This is a full-time, on-site position located in Laramie, Wyoming.
- This position is paid and does not offer sponsorship for work authorization.
- Applications are accepted on a rolling basis.
About University of Wyoming
The University of Wyoming is an educational and research institution based in Laramie. It was founded in 1886. The organization employs between 1,001 and 5,000 people. It operates within the higher education sector.
How to get in at University of Wyoming
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