Social Media Marketing Strategy Intern

    The Walt Disney Company logo

    The Walt Disney Company

    10,001+ employeesBurbank, CAEntertainment Providers
    Actively hiringPaidWinter 2027Entertainment Providers
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    Best applied by Oct 23

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    About the role#

    This internship with Disney Consumer Products focuses on social media marketing strategy. You will report to the Manager of Social Media Marketing Strategy and work on campaigns that support our consumer products business. This is a full-time, six-month commitment running from January 2027 through June 2027.

    What you'll do#

    • Brainstorm and develop social media concepts for Disney products.
    • Create and edit content for social platforms, producing multiple deliverables every week.
    • Manage social media calendars and contribute to overall strategy plans.
    • Engage with followers to build community and provide insight into current Gen Z trends.
    • Analyze content performance to inform future creative decisions.
    • Identify and compile lists of influencers for product gifting opportunities.
    • Participate in team ideation sessions to support parent-focused and young adult audiences.

    What you'll need#

    • Enrollment in an accredited college or university as a Junior or Senior pursuing a degree in Marketing, Communications, PR, Design, or a related field.
    • Active engagement on social media with a strong understanding of current trends, formats, and platform functionality.
    • Direct experience in content creation, specifically with TikTok as both a user and a creator.
    • An electronic online portfolio or a link to your social media work included on your resume.
    • Strong relationship-building skills and the ability to work collaboratively with creative teams.
    • Proficiency in Adobe Creative Cloud tools like Photoshop and Illustrator is preferred.
    • Previous experience in marketing strategy, consumer packaged goods, or advertising agencies is a plus.
    • Must be at least 18 years of age and possess unrestricted work authorization.

    Location & details#

    • This role is based on-site in Glendale, California.
    • You must be available to work 40 hours per week, Monday through Friday.
    • Interns are responsible for their own housing and transportation.

    About The Walt Disney Company

    The Walt Disney Company operates as a diversified international media and entertainment enterprise. Its business segments include Disney Entertainment, ESPN, and Disney Experiences. The company produces movies, television programs, and consumer products while managing theme parks and resorts. It maintains headquarters in Burbank, California, and employs over 193,000 people.

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