About the role#
The CRM Intern supports customer engagement by helping execute lifecycle marketing campaigns, personalized communications, and loyalty experiences. This 8-week program provides hands-on experience in digital marketing and customer relationship management. You will work within our corporate office to gain an in-depth understanding of retail business functions while collaborating with cross-functional teams.
What you'll do#
- Support the execution of member activations, campaigns, and customer engagement initiatives.
- Assist with lifecycle marketing communications across various customer touchpoints.
- Help personalize customer communications from initial development through performance measurement.
- Support digital experience enhancements to improve engagement and retention.
- Assist with campaign reporting, performance analysis, and optimization recommendations.
- Collaborate with cross-functional teams to ensure successful campaign execution.
- Support special projects related to customer engagement and retention strategies.
What you'll need#
- Junior standing (rising senior) pursuing a bachelor's degree with a strong academic record (3.0 GPA preferred).
- All majors are welcome to apply.
- Advanced Excel skills including Pivot Tables, VLOOKUP/XLOOKUP, and formulas.
- Proficiency in Microsoft Office, specifically Word and PowerPoint.
- Strong retail math and analytical skills, including the ability to analyze sales, gross margin, inventory productivity, and sell-through metrics.
- Basic understanding of financial performance, profitability concepts, statistical analysis, and assortment planning.
- Excellent written and verbal communication, including presentation, storytelling, and relationship-building skills.
- Ability to independently organize, prioritize, and manage multiple projects.
- High attention to detail, accountability, and a commitment to accuracy.
- Ability to run, interpret, and analyze reports.
- Ability to work a flexible schedule based on business needs.
Location & details#
- Location: New York, New York
- Term: Summer 2027
- Modality: On-site
- Employment: Full time, paid internship
About Macy's
Macy's is a retail company founded in 1858. It operates approximately 640 locations across 43 states, the District of Columbia, Puerto Rico, and Guam. The company offers fashion and home goods through its physical stores and an e-commerce platform. Headquartered in New York, it employs over 82,000 people.
How to get in at Macy's
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