About the role#
The On Highway Product Marketing and Strategy intern joins our team to help shape the go-to-market strategy for our trucks. You will work cross-functionally to bring the voice of the customer into our organization and make improvements to the Cascadia product line. This role involves strategic planning, market analysis, and collaboration to support growth. The internship begins in May or June 2027.
What you'll do#
- Maintain and update our product marketing content library.
- Generate concepts and strategies during team brainstorming sessions.
- Create content options and conceptualize ideas using PowerPoint.
- Assist with internal video and photo production projects.
- Track go-to-market activities and coordinate with internal stakeholders.
- Conduct research on competitor products and industry trends to build SWOT analyses.
- Provide input for product and segment roadmap processes.
- Analyze data sets to identify potential market and segment growth.
- Manage digital asset tags to ensure proper publication across platforms.
- Monitor customer feedback tools daily and track issues through to resolution.
- Partner with the advertising team to develop and place promotional materials.
- Support the maintenance of model-specific pricing data.
- Contribute to efforts that foster an inclusive and welcoming workplace culture.
What you'll need#
- Current enrollment in a Bachelor's program or higher, or graduation within one year of the start date.
- Pursuing a degree in Communications, Marketing, Business Administration, or a related field.
- A customer-oriented mindset with a drive to develop practical solutions.
- Ability to work in an environment with ongoing change and ambiguity.
- A genuine interest in the automotive or trucking industry.
- Familiarity with Microsoft Office programs like Excel and PowerPoint.
- Experience with AI tools such as CoPilot.
- Familiarity with data visualization tools like Tableau or PowerBI.
- Authorization to work permanently in the United States without visa sponsorship.
Location & details#
- Location: Portland, Oregon.
- Schedule: Hybrid, with four days per week in the office and one day remote.
- Employment: This is a full-time, paid internship.
- Note: Relocation assistance is available for eligible candidates. Final candidates must pass a criminal background check and a pre-employment drug screen.
About Daimler Truck North America
Daimler Truck North America operates as a subsidiary of Daimler Truck AG. Founded in 1942, the company produces heavy-duty and medium-duty trucks along with specialized commercial vehicles. It manages brands such as Freightliner Trucks, Western Star Trucks, and Thomas Built Buses from its headquarters in Portland, Oregon. The firm also supplies diesel engines and components while maintaining a workforce of over 10,000 employees.
How to get in at Daimler Truck North America
Securing an internship at Daimler Truck North America requires a proactive approach to their hiring cycle. Because the company receives a high volume of interest, Intern Insider sends an instant alert the moment a role matching your target is published anywhere, so you apply among the first. Early applicants get seen before the pile grows, which is a significant advantage in a competitive manufacturing environment. You should also focus on building professional connections early in your search. Intern Insider surfaces the recruiters behind the company's roles so you can reach out directly to ask about the role or a referral. This direct communication materially improves response rates compared to submitting a resume through a general portal.
