Intern, Digital Marketing & Data Analytics

    American Bankers Association logo

    American Bankers Association

    201-500 employeesFounded 1875Washington, District of ColumbiaBanking
    Actively hiringPaidSummer 2027Banking
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    Best applied by Oct 19

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    About the role#

    This is a full-time, paid internship for the Summer 2027 term. You will work with our team in Washington, DC to support digital marketing initiatives and data analysis. This role requires working from our office at least two days per week.

    What you'll do#

    • Monitor web analytics dashboards and reporting tools.
    • Recommend ways to optimize Key Performance Indicators.
    • Report on paid campaign performance and share strategy with team members.
    • Use data to measure paid advertising and drive insights.
    • Support the integration of Google Ads, Microsoft Ads, and digital advertising into marketing journeys.
    • Analyze emerging Search Engine Marketing trends.
    • Test new ways to advertise our offerings to improve metrics like impressions and conversions.
    • Implement Google Analytics 4 standards to track user events.
    • Help internal teams adopt self-serve web usage metrics.

    What you'll need#

    • Current enrollment in an accredited graduate program with a graduation date of December 2027 or later.
    • Majors in Marketing, Communications, or related fields.
    • Experience with Google Analytics, Google Tag Manager, and Google Data Studio. Google Analytics and Google Ads certifications are preferred.
    • Proficiency in MS Office, specifically strong Excel skills for data analysis using charts and graphs.
    • Experience with SEO and AEO/GEO tools like Search Console or SEMRush.
    • Strong reasoning, analytical skills, and a data-driven mindset.

    Location & details#

    • Location: Washington, DC.
    • Term: June 7, 2027 to August 13, 2027.
    • Work Modality: Hybrid.
    • Employment Type: Full-time, 37.5 hours per week.

    About American Bankers Association

    The American Bankers Association is a trade association for the banking industry. It represents community, regional, and money center banks alongside trust companies and savings associations. Founded in 1875, the organization is based in Washington, D.C. It employs between 201 and 500 people. The association provides training, advocacy, and professional certifications to its members.

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