About the role#
Insightful is looking for a Marketing Operations specialist to help scale our marketing function. You will act as the interim head of this function, with the possibility of transitioning to a full-time role after the internship. This position bridges marketing, sales, and product teams. You will focus on building efficient, data-driven processes and a well-integrated technology stack to support our SaaS business.
What you'll do#
- Implement and document our marketing technology strategy.
- Work across business functions, including sales, customer service, and product engineering.
- Design the vision for marketing technology architecture and build predictive models.
- Analyze marketing performance data to support revenue forecasting.
- Coordinate with external agencies to manage web analytics and attribution.
- Build scalable workflows for marketing activities ranging from advertising to email.
What you'll need#
- Current enrollment in an MBA program in good standing.
- 3 to 4 years of prior work experience.
- Expert proficiency in Hubspot, Looker Studio, and Google Analytics.
- Strong working knowledge of Notion and JIRA for project management.
- Experience using LLM-based artificial intelligence applications.
- Academic background in business administration, marketing, computer science, finance, or accounting.
Location & details#
- This is a hybrid role based in New York, New York.
- The position requires 2 days in-office per week.
- This is a paid, full-time internship with a rolling term.
