About the role#
The Audience intern supports the Consumer Subscriptions Audience Growth and Monetization team. You will assist with initiatives to drive registrant acquisition, engagement, and subscriber conversion. The role involves using digital marketing tools and experimentation frameworks to improve paywall performance and registration journeys. You will gain exposure to cross-functional teams including Acquisition, Marketing Operations, Product, and Newsrooms.
What you'll do#
- Assist in executing and QAing paywall, monetization, and registration funnel initiatives.
- Support A/B testing to optimize user journeys and paywall placements.
- Track KPIs and maintain reporting to provide data insights on audience growth and conversion behavior.
- Select content for use in marketing campaigns.
- Assist with campaign setup for monthly mid-funnel and lead generation efforts.
- Collaborate with internal teams on project launches.
- Conduct market research and competitor analysis on prospect journeys and acquisition technologies.
What you'll need#
- Current enrollment in a 4-year undergraduate or graduate degree program in Marketing, Communications, Business, or a related field.
- Expected graduation date between December 2027 and July 2029.
- Basic understanding of digital marketing, sales funnels, or digital publishing.
- Proficiency with Excel or Google Sheets for data analysis.
- Strong organizational and time-management skills with the ability to handle multiple projects.
- Analytical mindset with an interest in data-driven decision making.
- Ability to work as a proactive problem solver.
- Excellent communication and interpersonal skills for cross-functional collaboration.
- Must not require employment visa sponsorship.
Location & details#
- Location: New York, New York.
- Term: Summer 2027 (June 7, 2027 to August 13, 2027).
- Modality: Hybrid, with three days per week in-office (Tuesday to Thursday).
- Status: Full-time, paid internship.
About Dow Jones
Dow Jones provides news and business information to consumers and organizations globally. The company maintains large news-gathering operations and produces content across print, digital, mobile, and live event formats. Its portfolio includes publications such as The Wall Street Journal, Barron, and MarketWatch. The organization is based in New York and employs over 24,000 people.
How to get in at Dow Jones
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