About the role#
This co-op role supports the Medicare marketing team in planning and executing multi-channel campaigns. You will work with internal stakeholders to manage marketing materials that support agent distribution and direct sales channels.
What you'll do#
- Develop marketing content for direct mail, email, and text message campaigns.
- Create and update materials to support various sales channels.
- Route marketing materials through the required review and approval processes.
- Ensure all materials follow CMS Medicare Marketing Guidelines and internal compliance rules.
- Test digital tools and platforms.
- Support the setup and execution of marketing campaigns.
- Track campaign performance metrics such as responses, leads, and applications.
- Assist with budgeting tasks like invoice tracking.
What you'll need#
- Current Junior or Senior status, or a recent graduate (within one year of the program start date).
- Minimum 3.0 GPA.
- Majors in Marketing, Business Administration, or Communications.
- Strong written and verbal communication skills.
- Ability to interact effectively with clients, vendors, and internal teams.
- Organizational skills and attention to detail.
- Ability to work independently and in a team setting.
- A personal Android or iOS device compatible with the Microsoft Authenticator app.
Location & details#
- Location: Philadelphia, Pennsylvania.
- Modality: On-site.
- Term: Rolling.
- Status: Full-time and paid position.
About Independence Blue Cross
Independence Blue Cross provides health insurance to residents of southeastern Pennsylvania. Founded in 1938, the organization operates as a nonprofit entity. It employs over 5,000 people and maintains its headquarters in Philadelphia. The company focuses on health care products and services while coordinating care with medical professionals.
How to get in at Independence Blue Cross
Securing an internship at Independence Blue Cross requires speed, as early applicants are often reviewed before the volume of candidates becomes unmanageable. Intern Insider sends an instant alert the moment a role matching your target is published anywhere, helping you apply among the first. This timing often makes the difference in getting your resume seen by the hiring team. Beyond timing, you can improve your response rates by reaching out to the recruiters behind the roles directly to ask about the position or a referral. Intern Insider surfaces these specific contacts, allowing you to bypass the standard queue and connect with the people actually making the hiring decisions.
