Strategy Analysis Project Intern (TikTok Shop - US Operation)

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    TikTok

    Inspire creativity, bring joy.

    10,001+ employeesLos Angeles, CaliforniaEntertainment Providers
    Actively hiringPaidEntertainment Providers
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    Best applied by Nov 6

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    About the role#

    The TikTok Shop US Operations team focuses on the luxury resale category. You will support the growth of this business by assisting with category strategy, livestream operations, and data-driven execution. This internship offers experience in a professional environment where you will learn how to help merchants succeed on the platform.

    What you'll do#

    • Research global and local luxury resale market trends.
    • Monitor competitor activity on TikTok Shop and other social commerce platforms.
    • Analyze top-tier merchants to identify best practices in pricing, product assortment, and content strategy.
    • Help Operations Managers create data-backed growth plans for luxury merchants.
    • Support the execution of Mega Live events by coordinating between merchants, creators, and platform resources.
    • Evaluate campaign performance metrics to determine ROI and suggest future improvements.
    • Turn complex datasets into clear reports and presentations for internal teams.
    • Identify emerging trends and consumer behavior shifts to guide category optimization.

    What you'll need#

    • Current enrollment in an Undergraduate or Master degree program, preferably in Business, Economics, Data Analytics, or Fashion Management.
    • Proficiency in Excel or Google Sheets, with the ability to interpret data and tell a story with the numbers.
    • Strong interest in the creator economy and e-commerce.
    • Ability to solve problems, communicate effectively, and work with cross-functional teams.
    • Strong organizational, project management, and coordination skills.
    • Experience in e-commerce, business analysis, or operational reporting is preferred.
    • Personal interest in luxury categories like fashion, handbags, watches, jewelry, or collectibles is a plus.

    Location & details#

    • This role is based in New York, New York.
    • This is a full-time, on-site internship.
    • The position is paid at an hourly rate of $25.
    • Candidates must commit to an internship period of at least 3 months.
    • Applications are reviewed on a rolling basis.

    About TikTok

    TikTok operates as an entertainment provider. The company maintains a global presence with offices in cities including Los Angeles, Singapore, New York, London, and Tokyo. It employs over 92,000 people. The organization is privately held.

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