Category User Growth Project Intern (TikTok Shop - US Operation)

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    TikTok

    Inspire creativity, bring joy.

    10,001+ employeesLos Angeles, CaliforniaEntertainment Providers
    Actively hiringPaidEntertainment Providers
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    Best applied by Nov 14

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    About the role#

    This internship supports the User Growth Strategy team for the TikTok Shop EBHV (Electronics, Books, Home & Living & Verticals) business. You will work alongside Business Strategy, Category, Product, Marketing, and Data Science teams to identify growth opportunities and support strategic decision-making. This role focuses on building analytical capabilities and gaining practical experience in e-commerce and marketplace strategy.

    What you'll do#

    • Support user growth strategy through data-driven analysis and identifying business opportunities.
    • Analyze user lifecycle, acquisition, retention, and purchasing behaviors to find key growth drivers.
    • Conduct industry and category analyses to evaluate potential across products, merchants, and channels.
    • Identify high-potential acquisition products and supply characteristics to support category initiatives.
    • Build analytical frameworks to answer business questions and create strategic recommendations.
    • Write SQL queries to extract, clean, and analyze large-scale datasets.
    • Prepare business review materials, strategy presentations, and executive-ready insights.
    • Collaborate with cross-functional teams on high-impact growth projects.
    • Assist with ad hoc analyses as business needs arise.

    What you'll need#

    • Currently pursuing a Bachelor's or Master's degree in Business, Economics, Statistics, Computer Science, Data Science, Industrial Engineering, or a related quantitative field.
    • Proficiency in SQL for data extraction and analysis.
    • Experience using Python (Pandas, NumPy, etc.) for data analysis.
    • Strong analytical thinking and structured problem-solving skills.
    • Ability to work independently and manage high-profile initiatives.
    • Excellent communication and negotiation skills.
    • Familiarity with TikTok and other content platforms.
    • Experience in content-based e-commerce is preferred.

    Location & details#

    • Location: Los Angeles, California.
    • Modality: On-site.
    • Employment: Full-time internship.
    • Compensation: $23.75 per hour.
    • Hiring process: Rolling basis.

    About TikTok

    TikTok operates as an entertainment provider. The company maintains a global presence with offices in cities including Los Angeles, Singapore, New York, London, and Tokyo. It employs over 92,000 people. The organization is privately held.

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