Summer Associate Internship (Social Media Strategist - Influencer Program)

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    Navy Federal Credit Union

    Our Members Are the Mission

    10,001+ employeesFounded 1933Vienna, VAFinancial Services
    Actively hiringPaidSummer 2027Financial Services
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    Best applied by Sep 12

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    About the role#

    The Social Media team manages the enterprise-wide presence for Navy Federal across platforms like Facebook, Instagram, TikTok, YouTube, LinkedIn, X, Pinterest, and Reddit. We blend strategy, creativity, and data to deliver social-first content that drives brand awareness, financial education, and member affinity. As a Summer Associate, you will support our influencer marketing program, paid social campaign management, and product marketing initiatives. You will receive guidance from the team while working on impactful projects that contribute to our broader marketing goals.

    What you'll do#

    • Support the implementation and maintenance of a strategic plan to maximize brand awareness on social media.
    • Identify opportunities for influencer marketing and ideate on relevant trends and content formats.
    • Write campaign intakes for our influencer agency to convert into creator briefs and facilitate compliance approval.
    • Assist in vetting and selecting influencers for both seasonal and always-on initiatives.
    • Review influencer concepts, scripts, and video drafts for brand safety, authenticity, and platform relevance.
    • Aid in the execution of paid social support for creator posts in collaboration with our media agency.
    • Evaluate organic and paid performance to identify successful creators and tactics for future activations.
    • Partner with Marketing and Communications stakeholders to ensure alignment with business unit objectives.
    • Monitor industry trends, market conditions, and competitor activities to identify emerging opportunities.
    • Provide ad hoc support to the Social Media team and manage small projects.

    What you'll need#

    • Currently pursuing an undergraduate or graduate degree in Marketing, Advertising, Communications, Public Relations, Business, or a related field.
    • Anticipated graduation date of December 2027 or later.
    • Working knowledge of social media platforms, review sites, and emerging media.
    • Understanding of social media best practices and execution.
    • Awareness of the influencer marketing landscape and current trends.
    • Interest in social media, influencer marketing, and the financial services industry.
    • Excellent organizational and project management abilities.
    • Strong interpersonal, verbal, and written communication skills.
    • Effective research, analytical, and problem-solving skills.
    • Ability to exercise initiative, make sound decisions, and adapt to new technologies.
    • Effective word processing and spreadsheet software skills.
    • Ability to work independently and in a team environment.

    Location & details#

    • Location: Vienna, Virginia.
    • Term: 12-week internship from May 2027 to August 2027.
    • Schedule: Monday to Friday, 8:00 AM to 4:30 PM.
    • Modality: On-site.

    About Navy Federal Credit Union

    Navy Federal Credit Union is a nonprofit financial institution founded in 1933. It serves the Armed Forces, Department of Defense, veterans, and their families. With over 15 million members and more than 25,000 employees, it operates as the largest credit union in the world. The organization maintains its headquarters in Vienna, Virginia, alongside additional campuses in Florida, California, and Virginia.

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