About the role#
Insightful is seeking a Marketing Operations specialist to scale our marketing function through technology and analytics. In this role, you will act as the interim head of this function with the potential to convert to a full-time position. You will bridge the gap between marketing, product, and sales teams while maintaining accountability for revenue-supporting automation and AI initiatives.
What you'll do#
- Implement and document our marketing technology strategy.
- Manage technology and analytics projects across business functions, including sales, customer service, and product engineering.
- Design the vision for marketing technology architecture, including predictive models and efficient workflows.
- Build scalable approaches to extract, manage, and analyze marketing performance data.
- Partner with frontline marketers and senior leadership to measure campaign performance and create revenue forecasts.
- Coordinate with external agencies to ensure proper implementation of web analytics and multi-touch attribution.
- Work with team leaders to implement processes across internal and external marketing functions.
What you'll need#
- Current MBA student in good standing, with 2nd year preferred.
- BA/BS degree in computer science, marketing, business, finance, or accounting.
- 3 to 4 years of relevant work experience.
- Expert proficiency in Hubspot, Looker Studio, and Google Analytics.
- Strong working knowledge of Notion and JIRA for documentation.
- Experience with analytic techniques, statistical modeling, and web analytics.
- Ability to use LLM-based artificial intelligence applications.
- Proficiency in email deliverability, A/B testing, conversion rate optimization, and CRM automation.
- Strong communication skills to work effectively with both data-driven and qualitative team members.
Location & details#
- Location: New York, New York.
- Modality: Hybrid (requires 2 days in-office).
- Compensation: $30 to $45 per hour.
- Employment: Full-time internship.
- Sponsorship: Not available.
About Insightful
Insightful is a work intelligence platform and remote work tracking software provider. Founded in 2016, the company maintains headquarters in New York and employs 139 people. It serves a diverse client base including Fortune 500 brands and AI firms. The software focuses on workforce analytics, productivity management, and capacity planning.
How to get in at Insightful
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