Marketing and Analytics Student Assistant

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    Florida International University

    FIU is Miami's public research university.

    5,001-10,000 employeesFounded 1965Miami, FLHigher Education
    Actively hiringPaidHigher Education
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    About the role#

    The Office of Graduate Enrollment and Retention at the Florida International University College of Business is hiring a Marketing and Analytics Student Assistant. This role supports digital marketing, content creation, social media engagement, and data reporting to help increase the visibility of graduate programs.

    What you'll do#

    • Extract quotes and content from student, faculty, and alumni interviews.
    • Research business topics and collaborate with content strategists.
    • Update program information on external websites and the FIU Calendar.
    • Assist with email campaigns, including testing and performance reporting.
    • Process and analyze survey data to help inform marketing strategies.
    • Upload prospective student leads into the Salesforce CRM.
    • Respond to inquiries across various digital platforms.
    • Support the Interaction Designer by sourcing images and music for media.
    • Maintain the social media content calendar.
    • Design visual content and capture or edit photos and videos from events.
    • Draft captions and written content for LinkedIn and other digital channels.
    • Monitor and respond to social media comments and messages.
    • Contribute ideas to support brand consistency and social media growth.
    • Organize digital assets and content.

    What you'll need#

    • Current enrollment at FIU with a minimum of six credit hours.
    • Must have been awarded Federal Work Study (FWS) as part of your Financial Aid package.
    • Strong written, verbal, and interpersonal skills.
    • Familiarity with social media platforms, engagement strategies, and content creation.
    • Basic design or photo/video editing skills using tools like Canva or Adobe.
    • Understanding of SEO or digital content creation.
    • Ability to work well in a team environment.
    • Strong organizational skills and an interest in marketing, communications, or digital media.

    Location & details#

    • Location: Modesto A. Maidique Campus, Miami, Florida.
    • Work modality: On-site.
    • This is a paid, temporary position with a schedule based on department needs and your class schedule.

    About Florida International University

    Florida International University is a public research institution based in Miami. Founded in 1965, the university serves over 56,000 students through a variety of bachelor, master, and doctoral degree programs. It maintains a large staff of over 12,000 employees and operates across multiple campus locations. The university focuses on research in fields including medicine, engineering, business, and journalism.

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