About the role#
TheLinkU is hiring a University Marketing Intern to support our NIL operations at the University of California, Berkeley. This role provides direct exposure to athlete brand development, sports marketing campaigns, and event activation. You will work 10 to 12 hours per week, Monday through Friday, gaining experience across sales, partnerships, and content creation.
What you'll do#
- Create social media graphics and posts for university NIL accounts.
- Monitor trends and edit short-form video content for platforms like TikTok and Instagram.
- Film athlete interviews, promotional videos, and brand deliverables.
- Support on-campus events and fan activations.
- Capture photo and video content during games and marketing initiatives.
- Organize content assets for campaigns alongside the Marketing Coordinator.
- Attend five scheduled Curriculum Track sessions and submit reflection notes if seeking course credit.
What you'll need#
- Current enrollment as a student at the university.
- Interest in sports marketing, NIL, and content creation.
- Familiarity with Instagram and TikTok video formats.
- Basic experience with tools like Canva, Adobe, or CapCut is preferred.
- Strong organizational and communication skills.
- Comfort interacting with athletes, staff, and fans.
- Flexibility to attend games and campus events.
Location & details#
- Location: Berkeley, California.
- Modality: On-site.
- Compensation: This is a paid internship.
- Term: Rolling.
About TheLinkU
TheLinkU is a marketing services company based in Houston, Texas. It was founded in 2022 by Austin Elrod. The company provides a platform that connects college athletes with brands and institutions to manage NIL opportunities. It employs 27 people.
How to get in at TheLinkU
Securing a position at TheLinkU requires timing, as early applicants often move through the process before the volume of candidates becomes unmanageable. Intern Insider sends an instant alert the moment a role matching your target is published anywhere, so you apply among the first. This helps you avoid the frustration of submitting an application to a closed or saturated queue. You should also focus on reaching the right people rather than just sending a resume into a general inbox. Intern Insider surfaces the recruiters behind the company's roles so you can reach out directly to ask about the role or a referral. Engaging with a recruiter directly often improves your response rates compared to standard application methods.



