About the role#
This internship provides hands-on experience in marketing initiatives across retail, wholesale, and partner channels. You will work with cross-functional teams to contribute to campaign planning, event marketing, and product launches. This is a full-time, paid position for Summer 2027.
What you'll do#
- Develop and execute retail marketing assets for product launches, promotional campaigns, and brand storytelling across retail locations and wholesale partners.
- Partner with brand, product, sales, and creative teams to deploy marketing tools that drive customer engagement.
- Support the planning and execution of the annual Red Wing Warehouse Sale by creating communication materials and coordinating deliverables.
- Assist with channel marketing initiatives, including partner programs and content development for organizations like SkillsUSA.
- Contribute to content creation by supporting photo and video shoots, managing logistics, and organizing creative assets.
What you'll need#
- Current pursuit of a degree in Business, Marketing, or Communications.
- A learning mindset and a sense of curiosity.
- Strong written and verbal communication skills.
- Ability to manage time and priorities effectively.
- Organized, detail-oriented approach with the ability to work independently.
- Experience working with multiple stakeholders and meeting various deadlines.
- Ability to build relationships across different teams within the organization.
- Experience with apparel, footwear, or the trades category is a plus.
Location & details#
- Location: Red Wing, Minnesota.
- Modality: Hybrid. You must live within a commutable distance of Red Wing, as the role requires onsite work on Tuesdays and Wednesdays.
- Schedule: Full-time, 40 hours per week, Monday through Friday. Fridays typically end around 1:00 p.m.
About Red Wing Shoe Co.
Red Wing Shoe Company manufactures work and safety footwear for consumer and industrial customers. Founded in 1905, the company maintains its headquarters in Red Wing, Minnesota. It operates two domestic manufacturing facilities and owns the S.B. Foot Tanning Company. The business employs over 2,000 people and distributes products in more than 110 countries.
How to get in at Red Wing Shoe Co.
Applying early to Red Wing Shoe Company gives you a distinct advantage because recruiters review applications as they arrive. Intern Insider sends an instant alert the moment a role matching your target is published, helping you apply among the first before the pile grows. You should aim to be in that first wave of candidates to ensure your materials get a fair look. Reaching out to the right person is the next step to getting noticed. Intern Insider surfaces the recruiters behind the company roles so you can contact them directly to ask about the position or a referral. This direct approach often improves your response rates compared to waiting in the general queue.
