About the role#
The Marketing Manager for Student and Fan Experience leads integrated marketing, communications, and brand awareness efforts across Student Life, Athletics, and Van Wagner Sponsorship Sales. This role focuses on increasing student engagement, community involvement, and University pride. You will serve as a primary liaison for assigned departments, balancing project management with creative direction to ensure brand consistency across print, digital, and experiential channels.
What you'll do#
- Develop and execute multi-channel marketing campaigns that uphold brand standards and drive athletic event attendance.
- Oversee the creation of print, digital, and social media concepts while establishing brand guidelines and templates.
- Manage marketing requests, including digital, design, and media tickets, while tracking production schedules and deliverables.
- Provide hands-on marketing and communications support for signature University events like Commencement, Orientation, and basketball games.
- Coordinate digital and print communications such as email, signage, arena AV assets, and event programs.
- Manage photography resources and identify compelling campus stories for social media and University publications.
- Support campus partners with presentations, website updates, and award programs.
- Maintain a self-service model for student clubs to ensure brand alignment on student-facing materials.
What you'll need#
- At least 2 years of marketing experience, ideally within a higher education setting.
- Strong project management and organizational skills with the ability to handle multiple timelines.
- Proficiency in project management software like Wrike or similar platforms.
- Familiarity with design platforms such as Canva is preferred.
- Excellent written and oral communication skills.
- Ability to excel in cross-departmental collaboration.
- Experience working on-site at large events is a plus.
- A degree in Marketing or Communications.
Location & details#
- This is a full-time, on-site position located in Fairfield, Connecticut.
- The standard work schedule is Monday through Friday, 8:30 a.m. to 4:30 p.m.
- Availability for some nights and weekends is required to support signature University events.
About Fairfield University
Fairfield University is a Jesuit Catholic institution founded in 1942. Located in Fairfield, Connecticut, it serves over 5,800 students across five schools. The university offers undergraduate, graduate, and doctoral programs. Its campus is situated near major employment hubs like New York City and Boston.
How to get in at Fairfield University
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